Connecting
the Dots - 3
Public
Service Announcements (PSAs) – a
golden opportunity
• Jayesh
Parekh – Jayesh, the founder of Sony TV in
India and ProPoor.org, has offered CharityFocus the opportunity
to run PSAs on Sony TV in India
• PSA Campaign
– these PSAs provide us with an opportunity to inspire the
public with messages of love, service, etc. They also provide an
opportunity to help direct this inspiration into meaningful action,
likely through a web medium.
• BeTheChange.org
– this is a perfect outlet to plug – a platform created
to serve and empower all equally.
• Service Day
– We also have the opportunity to publicize a national or
international day of service. It would require collaborations between
many organizations. Leaders could use BeTheChange.org to recruit
and organize volunteers.
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