be the change - intro  
  connecting the dots - 1  
  connecting the dots - 2  
  connecting the dots - 3  
  project teams  

  action plan - phase 1  
  progress - web  
  progress - PSA  
  progress - ground  

Connecting the Dots - 3
Public Service Announcements (PSAs) – a golden opportunity

Jayesh Parekh – Jayesh, the founder of Sony TV in India and ProPoor.org, has offered CharityFocus the opportunity to run PSAs on Sony TV in India


PSA Campaign – these PSAs provide us with an opportunity to inspire the public with messages of love, service, etc. They also provide an opportunity to help direct this inspiration into meaningful action, likely through a web medium.


BeTheChange.org – this is a perfect outlet to plug – a platform created to serve and empower all equally.


Service Day – We also have the opportunity to publicize a national or international day of service. It would require collaborations between many organizations. Leaders could use BeTheChange.org to recruit and organize volunteers.