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Profile 2- Dalai Lama Foundation - wants features while remaining autonomous
Name:
Tony Hoeber |
Age:
49 |
Sex:
Male |
Status:
Married |
Org
Name: Dalai Lama Foundation, 501c3 |
Location:
Bay Area, CA |
Purpose
of Organization: Working to promote peace, nonviolence, dialogue,
etc. |
Org
Size: 5 full time employees, 4 dedicated volunteers, 12 less
committed volunteers |
Computer
Skills: Have one solid web volunteer. Executive Director
formerly in software industry. Organization lacks budget and staff
for much tech development. |
Free
Time: Staff is overworked. Can dedicate 5 hours a week to
improving tech advances of site. |
Background/Purpose:
The Dalai Lama foundation have a lot of good ideas, but do not have
the manpower, nor budget, to execute on them. They would like to add
a lot of tech features to help them better fulfill their vision. |
Agenda:
Things
they would like to be empowered with technologically:
- photo
gallery
- to
offer their members more interactive services
- to
offer quote-a-day to their subscribers, with their own header
(a service of CF)
- to
generate more interest in their org
- to
put out newsletters
They
DO NOT want to lose their identity/online presence/credibility/autonomy
by being just a group within Service Space. They want the features
to flow seemlessly with their current website. |
How
did he arrive at Service Space: Word of mouth |
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ServiceSpace
Task Flow:
Task
#1: Locate the web site
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They were on an e-mail list with a link to the newly launched
site
- email/
word of mouth important
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Task
#2: Learn what the site has to offer
- Needs
to know within ~20 seconds that this site might be useful.
- Needs
a tag line which indicates that it empowers you to do the
project of your dreams.
- They'll
be searching right away for what features this new service
will empower them with
- Note
that we want the intersection of his goal (looking to add
features to his own site) and the 20 second info on the home
page to lead him to know he wants to do something with a "Group/Org"
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Task
#3: Learn about Groups/Orgs
- They
need to be told what a group is, the difference between "an
org" (registered nonprofit) and "group", how this
will allow them to maintain autonomy while at the same time getting
the benefits of being part of the ServiceSpace community, and
some simple indication of how to start
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Task
#4: Explore
We
think that Susan will want to explore what more the site has to
offer and how it works before actually creating a project. So, she
must be able to get an overview of things and look at representative
things quickly. This probably needs to be self-driven, and not a
marketing demo, for example. |
Task
#5: Come back and create a group
- Arch:
We demand that there is a Person related to a project when it
is created.
- Being
a part of this community, Tony won't mind filling out his
profile -- he'll probably be honored to be one of the first.
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